CRM is the specialized tool that allows us to know our clients better, know what their preferences are, and establish efficient and direct communication with them.
Optionally, it will also allow us to carry out loyalty strategies.
EasyPier Marina CRM is fed by information from clients and/or contacts from the PMS (and also from other external sources), to establish effective communication with these contacts and at the same time receive feedback from the information provided by them.
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Main features of EasyPier Marina CRM
- Automatic import of reservation data, for automatic welcome shipments and satisfaction surveys. Identification of repetitive clients
- Manual and also automatic segmentation based on predefined filters.
- Sending mailings using personalized HTML templates with contact information.
- Integration with third-party mailing services (MailChimp, Campaign Monitor, Get Response, etc.) for sending and debugging databases with erroneous emails
- WorkFlows or scheduled tasks
- Survey collection forms